What they never tell you...

Ingrid Vanderveldt and I have been members of The Billionaire Girls Club, a mastermind group of five socially conscious women entrepreneurs with a desire to ignite billions in impact. We get together by phone monthly and have had fun everywhere from Boulder to Austin to St. Louis to Vegas and Florida.

Ingrid's currently Entrepreneur in Residence at Dell. She's the advocate for women entrepreneurs and has a personal goal to empower a billion women by 2020. You can read more about her vision in this Forbes article.

Back in 2009, Ingrid and I had a very candid discussion about what it's like to be an entrepreneur. Here's the honest truth...

​Nicole gets Shifty with iV - Part 1

Uploaded on February 08, 2009 by CLUB E Network

Following the dot com rush, Nicole Casanova did 2 scary things: 1) She took all her money and launched a company and 2) the company was based on an actual game (Shift ) that shows us how our thoughts create our reality. Nicole shares why she did it and what she faced along the way.

CLUB E "Original Programming."

CREATED BY: CLUB E & On the Road with iV (Ingrid Vanderveldt , Lyn Graft). Ingrid Vanderveldt (Host), Lyn Graft (Director/Producer), & Chance Carpenter (Virtual Producer).

Nicole tells iV how to 'Shift' her own reality - Part 2

OMG - Listening to this now and can't believe how young and naive I was and how much cash money I spent. Things are soooo much cheaper now. This was before social - how crazy is that?  I'm all about these new kids. Just heard about one that created a sweet SaaS company and got clients to buy his service and fund the development of it before he even had a company name, logo or website. He rocks. So much to learn...

Uploaded on February 08, 2009 by CLUB E Network

Nicole Casanova used all of her money to start Shift . Sold her IRA, took on 6-figure credit card debt & didn't pay herself, but it sill wasn't enough. She kept it going though & 5 years, 80 market tests, trademark acquisitions, patent filings & business model changes later, it is on the market. Watch and learn about the gut-checks along the way, going back into corporate USA and where her 'game' is now.. CLUB E "Original Programming."

CREATED BY: CLUB E & On the Road with iV (Ingrid Vanderveldt , Lyn Graft). Ingrid Vanderveldt (Host), Lyn Graft (Director/Producer), & Chance Carpenter (Virtual Producer).

On the Road with iV, Nicole Casanova Part 3

Nicole gets Shifty with iV - Part 3

Nicole Casanova worked non-stop for 5 years to get her board game, Shift, to market & had to go get a real job to keep the dream alive. See how she learned to separate her personal identity from the relationship with her company.

CLUB E "Original Programming."

CREATED BY: CLUB E & On the Road with iV (Ingrid Vanderveldt , Lyn Graft). Ingrid Vanderveldt (Host), Lyn Graft (Director/Producer), & Chance Carpenter (Virtual Producer).