August 20th, 2013

Last night, Alex and Ana Bogusky launched the Million American Jobs Project — a YouTube video that mashes animation with Econ 101 to prime people on the power of the pocketbook, illustrating how buying a larger share of American-made goods can positively impact U.S. job numbers.

Sleeves rolled up, Alex narrates the three-and-a-half-minute video, which moves post-WWII-era utilitarian icons —cogs, workers, factories and consumer commodities like sneakers and big-screen TVs — along a conveyor belt to tell the story of how once-great America lost its competitive edge and fell into the Great Recession. Scott McDonald animated and art directed the “Million American Jobs” project.

Buy American, people (or better yet, buy Colorado). It ain't that hard to make change.