Building a Business from the Inside Out with Marie Forleo

This interview with Marie Forleo explores the soulful approach of building a business from the inside out. 

Building a Business from the Inside Out: A Soulful Approach to Entrepreneurship. Interview with Marie Forleo, founder MarieTV.com, by Soren Gordhamer, founder Wisdom 2.0, at Wisdom 2.0 Business 2014. www.wisdom2business.com


Top Twitter Accounts Every Entrepreneur Should Follow in 2015

If you're looking for new insights in 2015 for yourself or your business, you might think about following someone new on twitter.  Business List Daily just shared the top twitter accounts every entrepreneur should follow.  One of my close friends, and favorite entrepreneur, Ingrid Vanderveldt is on the list.  Here's a quick preview of the 2015 list. 

"Twitter is a great place to follow breaking news, learn about trending topics, and participate in conversations about practically anything. It's also a veritable trove of information for entrepreneurs and small business owners. If your business strategy could use some help in the New Year, or if you just want some bite-size pieces of startup advice, check out these 15 Twitter accounts about entrepreneurship. @AMAnet (American Management Association)

Management development is an important issue for all business owners. If you're looking for a reliable resource for leadership, business strategy, hiring and more, join the American Management Association's 245,000 Twitter followers. This account shares articles from around the Web on a wide range of business topics to help you succeed. " To read the full list, check out the article. 

2015 Mastermind Group, Last Call, for the Most Brilliant & Savvy Women Entrepreneurs

I'M GATHERING AN INTIMATE GROUP OF THE MOST BRILLIANT, SAVVY AND INSPIRATIONAL WOMEN ENTREPRENEURS I KNOW.

So, here's what's up. 2015 is the year I pledge to support rock star women entrepreneurs in going bigger from the inside out. Scale is the name of the game and leverage - especially mindset - will allow us to create more wealth and empower more of our gender.

After a ton of requests to create a mastermind similar to the one I've been in for 8 years - The Billionaire Girls Club - I'm offering a high touch version specifically designed to elevate your value and your company's value from the inside out. 

The Art of Leverage Mastermind starts with the biggest point of leverage, mindset. Mindset matters. It shows up in the messaging you use, what you offer, the people you hire, the partners you choose, the asks you make and your bottom line. This is the process I use with my clients to remove all limiting beliefs so they can scale, multiply their valuations, get tied in with partners from Hearst to Coca Cola and create the biggest impact possible even when they have minimal resources.  

I'm including more info below and on the siteIf this is something you are interested in let me know. There will only be 5 women and I'm closing the group on the 31st so the sooner you let me know the better.  You can read more and sign up here and if you have other questions or just want to catch up, let's have a chat.  

Also, if you know another brilliant women you'd like to nominate that you absolutely love and who would benefit from the power of leverage in her business and the power of leverage in her network, please introduce us. 

You are a rock star leader who is building big things. I want 2015 to be a huge year for you because you deserve it. Let's shift the game, truly own our worth and create massive momentum and abundance. 

Love to have you be one of the 5.

-Nicole Casanova

THIS IS THE YEAR WE SHIFT THE GAME

One of the wonderful women that supported me in creating my game, Shift, reached out to me recently. Kristen had seen my Facebook post. 

Bigger and better in 2015. Just burned my game, Shift and, did a forgiveness ceremony. Think I’m finally ready...
— Me, Facebook

She was really concerned about me. 

Yet...I'm fantastic.

I had no clue how long it had been. We published Shift a decade ago. 2005. I spent a better part of a decade building a story that didn't serve me. That night I let go of all sorts of judgment, anger, and frustration and all these limiting beliefs I had tied up in it. It took almost an hour to fully burn and it felt oh so good.

I read through everything - the rules, the box, our meditations...every card. It really was so well done. The graphics and the content... even the rules. All amazing.  

I am so thankful to the women that helped me birth it. There is no way I could have done it without their loving guidance and belief in it, in me, in us. 

I had discounted it for so long. I cringed every time someone asked about it and I don't think I opened one of those boxes in the last 5 years. 

It caused so much stress. Everything took a toll - my marriage, my finances, my relationship with my family...even my health. 

Everyone thought I was crazy. I thought I wasn't enough.

I thought I had failed. But the reality was, I kept at it, for a very long time. Freaking years and years. I believed in it so much and when it didn't reach the level of success I needed it to, I judged it... I judged me... as a failure. Maybe it was the business model - a physical product with no marketing budget for pull is hard. Maybe it was that we were just too early. I remember companies laughed us out the door when we said the words, "limiting beliefs." Producing and distributing a physical product, live streaming multiple videos - things were so expensive to create then. Startups now have so many advantages and for the new entrepreneurs, failure is a badge of honor. 

I've been working with these amazing entrepreneurs lately. They've totally inspired me to step back into my truth. They totally get that mindset matters and that consciousness is indeed cool. They get it. They think from possibility. They lead with love. 

It's a decade later and all of these things that I was just too ahead of my time for are now starting to convene. Now people have a willingness to see what's driving them and let go of anything that doesn't support them reaching their highest potential. 

And so as the New Year approaches I've asked myself, "What really wants to show up?" I'm so good at avoiding and not listening but I've been hearing it clearly.  I am here to own my worth as a successful business woman and give other women the opportunity to create their biggest impact. 

My purpose is to shift the game.
— Nicole Casanova

Turns out I've got a ton of limiting beliefs that have kept me from owning this message. I could not say the following sentence:

I am the original internet marketer (1995 yo!) who coaches women leaders on owning and asking for their worth.

So much here that felt icky. I had judgment about:

- Internet marketers (obnoxious and shady) - yet all the ones I know give tremendous value and are truly leading from love

- Coaches (airy fairy and definitely no business acumen) - yet the biggest pivot points in my life came from the work I did with my coaches

- Women - (Oh my - so much here. Not enough, not a big enough market, not taken seriously enough... I suppose just not worth as much) - yet I have surrounded myself with some of the most amazing women on Earth who are wielding their power for good!

This women one is big. And so this is my year to shift this huge limiting belief. We teach what we are. That means owning my worth as a woman - a bad ass business woman.

In 2015, I will support women (especially the ones positioned to have huge impact) in empowering themselves. And I will start with me. It's freaking time I shifted my game.

So after a ton of requests to create a mastermind similar to the one I've been in for 8 years - The Billionaire Girls Club - I'm finally offering a high touch version specifically designed to escalate a founder and her company's value from the inside out. There will only be 5 for now, so if you know a rock star woman leader, send her my way...

Thanks for providing the confessional. It is truly appreciated.

Best wishes for a New Year filled with abundance, love and laughter,

Nicole

BTW - Since we're speaking of fully owning your message and leading a company from love, my friend Corey Blake from Round Table Companies just wrote an amazing article for HuffPost. Check it out -  2015: An Opportunity to Redefine Your Identity

 

 

2015 Mastermind Group for the Most Brilliant and Savvy Women Entrepreneurs

I'm gathering an intimate group of the most brilliant, savvy and inspirational women entrepreneurs I know.

So, here's what's up. 2015 is the year I pledge to support rock star women entrepreneurs in going bigger from the inside out. Scale is the name of the game and leverage - especially mindset - will allow us to create more wealth and empower more of our gender.

After a ton of requests to create a mastermind similar to the one I've been in for 8 years - The Billionaire Girls Club - I'm offering a high touch version specifically designed to elevate your value and your company's value from the inside out. 

The Art of Leverage Mastermind starts with the biggest point of leverage, mindset. Mindset matters. It shows up in the messaging you use, what you offer, the people you hire, the partners you choose, the asks you make and your bottom line. This is the process I use with my clients to remove all limiting beliefs so they can scale, multiply their valuations, get tied in with partners from Hearst to Coca Cola and create the biggest impact possible even when they have minimal resources.  

I'm including more info below and on the siteIf this is something you are interested in let me know. There will only be 5 women and I'm closing the group on the 31st (actually offering some bonuses before the 24th) so the sooner you let me know the better.  You can read more and sign up here and if you have other questions or just want to catch up, let's have a chat.  

Also, if you know another brilliant women you'd like to nominate that you absolutely love and who would benefit from the power of leverage in her business and the power of leverage in her network, please introduce us. 

You are a rock star leader who is building big things. I want 2015 to be a huge year for you because you deserve it. Let's shift the game, truly own our worth and create massive momentum and abundance. 

Love to have you be one of the 5.

-Nicole Casanova

MergeLane Accelerator Launches to Boost Women-Led Startups

MergeLane was founded in Boulder by angel investors Sue Heilbronner and Elizabeth Kraus.  Mergelane's aim is to bring more women into the startup community.  Mergelane is accepting applications through Dec. 1.  Applicants must have a business with some evidence of traction and a proven or implied ability to scale.  

Boulderopolis recently reported, “Data overwhelmingly shows that venture-backed, female-run companies produce higher returns,” said Sue Heilbronner, MergeLane’s chief executive, in a media statement. “MergeLane is set up to be on par with the leading accelerators in the world.”  

For its first 12-week program beginning in February, MergeLane will accept eight companies. It offers a guaranteed investment of $20,000 per participating company with up to $100,000 of discretionary investment upon completion of the program.  MergeLane takes a 6 percent equity stake in the chosen companies, similar to that taken by Boulder-based TechStars. Reflecting the increasing competition among startup accelerators in the region, TechStars in September announced an equity-back guarantee."

Boomtown Accelerator Applicants Close November 20th

Boomtown is a startup accelerator focusing on adtech, media, and big data.  I must admit, I'm a little biased towards Boomtown which is based in my hometown, Boulder, CO.  Just a few days are left to apply for the next accelerator round.  Applications are due November 20th. You can apply by filling out an F6 Application

If you want to find out more about Boomtown before applying, here is a link to their FAQ page.  

Why Happiness is the New Productivity (The Story of Mindvalley)

Vishen LakHiani, founder of MindValley, has created the ultimate expression of joy and happiness in corporate form.

His methods for empowering and growing his team are mind blowing. Mind Valley, a certified WorldBlu most democratic company is beyond incredible.

Weekly meetings with readings of The Awesomeness report, team Bali vacations, crowdsourced bonuses. They've had massive growth and this was 2009. 

They've created Mindvalley Academy  - The world’s first online university for transformational education. And then there's the Awesomeness Fest... I love them.

One of the best talks I've seen.

In 2009 Vishen Lakhiani was asked to speak at Engage Today in Calgary along with such luminaries as Sir Richard Branson, His Holiness the Dalai Lama, Stephen Covey, Nobel Prize Winner F.W De Klerk, Tony Hsieh, the founder of Zappos.com and world-famous artist Wyland. 

Meet 500 Startups’s Female-Led Startup from the Middle East: Silkroad Images

This woman is so savvy. I love that she went full on and incorporated in Delaware, went to Silicon Valley and got into 500Startups. She's found a perfect niche, offering stunning stock photography to meet the needs of the Arab world. She's now back in Turkey where 38% of entrepreneurs are women while we're only 10%. 

Here's her story reported by Kira M. Newman for the San Francisco Edition.

Mahafzah first heard of 500 Startups when she was in Silicon Valley, on the heels of winning the MIT Arab Startup Competition. Scheduled for a month of incubation from Google for Entrepreneurs and TechWadi, she ended up staying six months and learned more about the US startup scene.

So she did what any self-respecting entrepreneur in the US does: incorporate in Delaware and apply for an accelerator. 500 Startups rejected her the first time, but she was in for batch 10.

Jordan has accelerators that Mahafzah could have applied for, but Silicon Valley has something that’s lacking in Jordan: early-stage investment. 

The startup scene in Jordan is not that late behind the Silicon Valley,” says Mahafzah. “We have smart entrepreneurs, great startups, and good accelerators with almost Silicon Valley standards – but what we lack back home or the whole [Middle East and North Africa] region is the right seed funding.”

(And if you’re wondering, Mahafzah didn’t find Jordan lacking in opportunities for women. While Silicon Valley has 10% women entrepreneurs, she says that almost 38% of startups in Jordan have female founders.)

Mahafzah, who spent 13 years in advertising, sees beyond the Middle East market: she imagines expanding first into Turkey and then into Asia as well. And she knows that, while her clients are advertisers and media, she has a broader purpose.

We are aiming to digitally archive the heritage and the image of the East,” she says."